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Product Marketing

We talk about the benefits of PIM software for marketing teams all the time. But how does it impact the true end users—the customers?
March 6, 2024
With all the moving parts of an acquisition, it can be easy to forget the most important player: the customer.
February 23, 2024
New to product information management (PIM) software, or just looking to brush up? Here are all the terms you need to know.
December 13, 2023
Advice from a CEO about ensuring your customers remain happy with—and, crucially, loyal to—your brand when the market is noisier than ever before.
November 15, 2023
With all the moving parts of an acquisition, it can be easy to forget the most important player: the customer.
February 23, 2024
New to product information management (PIM) software, or just looking to brush up? Here are all the terms you need to know.
December 13, 2023
Advice from a CEO about ensuring your customers remain happy with—and, crucially, loyal to—your brand when the market is noisier than ever before.
November 15, 2023
Are you stuck in the Marketing Maze? Here's the direct route to getting out.
October 25, 2023
We talk about the benefits of PIM software for marketing teams all the time. But how does it impact the true end users—the customers?
March 6, 2024
With all the moving parts of an acquisition, it can be easy to forget the most important player: the customer.
February 23, 2024
New to product information management (PIM) software, or just looking to brush up? Here are all the terms you need to know.
December 13, 2023
Advice from a CEO about ensuring your customers remain happy with—and, crucially, loyal to—your brand when the market is noisier than ever before.
November 15, 2023
As technology accelerates product innovation cycles, medtech companies are aligning with providers on the continuum of care. Featuring Salesforce's Dr. J. Cris Salinas.
May 17, 2023
Business and IT leaders are connecting their company on a single data thread so employees spend less time looking for information and more time building strong relationships with customers. Featuring Jan Meise and Ulrike Scholuebbers of AMS Technologies.
May 17, 2023
In this Converged Live webinar, Tech-Clarity's president & founder Jim Brown joins Propel's Tom Shoemaker and Mark Boles to examine the cause of the product information disconnect—and how to solve it.
March 15, 2023
In this Converged Live webinar, Propel's Jill Mueller is joined by Salesforce's Frank Borovsky as they discuss the messy history of disconnected product information platforms... and how that all changes with the future of seamless, omnichannel data visibility.
November 16, 2022
Product Marketing
Podcast
|
40min
Episode 14. Rule 14: Transform Product Data into Market Success. A comprehensive look into the PIM industry landscape, and how modern PIM improves time-to-market and customer satisfaction.
September 7, 2023